Skip to main content



DON JAZZY’S SUCCESS RECIPE REVEALED IN NEW BOOK: DONJAZZYFIED
By OlaPurpose James Asu



“A lot of individuals spend more time talking about their dreams than actually doing those dreams. Talking doesn’t cook the rice, you have to go into the kitchen and make for yourself a delicious delicacy”.
-Kehinde Ajose

If you are looking for one of the most influential showbiz personalities and entrepreneurs out of Africa, Don jazzy, will make the list. Kehinde Ajose, journalist, publicist and sought-after talent development strategist has released his new book entitled: ‘Donjazzyfied’ …lessons drawn from Don Jazzy on how to move from ‘Best kept secret’ to becoming a ‘Don’ in your field.

“This brave book is not about Don Jazzy in the end, but about an understanding of our struggles with dreams, desire to succeed, guidelines for achievement of dreams, and the answer to those secret doubtful questions we have been battling with over our dreams. Don Jazzy is an inspiration that left me with much admiration   and one question;”Why should I fear to succeed”?  Said Kehinde Bankole, Nollywood actress who starred in Kunle Afolayan’s recent movie, ‘October 1st’. What makes Don jazzy a force to reckon with? What branding lessons can be learnt from this showbiz don? How did he emerge as one of the most influential showbiz personalities on Twitter?

These are some of the thought-provoking questions answered in this collection of inspiring and instructive bits and pieces on the Don Jazzy phenomenon.

Chapter one, titled ‘Dream of a better version of you’, takes a look at Don Jazzy’s ability to conceive a better picture of a preferable future for himself despite coming from a humble background. The author brings to the front burner the bumps   and detours he encountered before stardom beckoned.

According to him: “Stop complaining about your deprivation and deficit, they are not enough reasons to throw in the towel, Don Jazzy is a living testimony”.

“In a world where sameness is the order of the day, it is only those who dare to walk the path less traveled that will enjoy life’s offerings. How do you get to the point where your book gets picked out of the several books in the bookstore or your shampoo gets customers’ attention? It’s a function of doing things differently. You will agree with me that Don Jazzy isn’t your regular music producer. From his carriage, dress sense, aura, brand identity; all speak volumes of his uniqueness. He doesn’t play in the small league of sameness, he does things differently. He doesn’t always get it right every time, but he always gets the attention of his audience just like he did with his massive hit song :’Dorobucci’. This is the subject matter chapter two focuses on.
In the other chapters, the author takes the reader on a trip to how Don Jazzy bounced back after the Mo’Hits break up.
“He refused to dwell on the past, instead he cultivated a positive mental attitude and dwelt on re-inventing his brand.”
In addition, it also centers around how Don Jazzy has been able to use Twitter as a tool to engage with his fans.
“Anyone who desires to build a huge followership either as an artist or entrepreneur cannot ignore the powerful tool of social media”.

Also highlighted in the follow up chapter titled: Be a rainbow in someone else’s cloud’ is Don Jazzy’s heart of gold. The entertainment mogul is known to help young Nigerians who have a flair for music.

In the concluding chapter, the author charges the reader to cultivate action orientation, i.e the ability to take prompt steps in the pursuit of one’s dreams.
“A lot of individuals spend more time talking about their dreams than actually doing those dreams. Talking doesn’t cook the rice, you have to go into the kitchen and make for yourself a delicious delicacy”.

Cool FM’s Shine Begho has this to say about Don Jazzy: “Don Jazzy remains a showbiz brand that is worth emulating”.
“I am proud of Kehinde Ajose for writing this wonderful piece about a man that inspires us all”, said Esther Ijewere-Kalejaiye of Rubies Ink Initiative.

The book will be available for download in October 2014.
Author’s contact details-
Twitter handle: @splendidkenny
Facebook: Kehinde Ajose
Instagram: @iamkenniAjose
Email: Ajosekehinde@gmal.com
Tel: 080242125308 

BE PURPOSE-DRIVEN!         
I am OlaPurpose James Asu
Africa's foremost Purpose Coach
Principal partner, School Of Purpose Discovery International (SOPDI)
Convener, Global Changers Forum (GCF)
Twitter : @Purpose Icon
Blog:www.purposediscoveryplatform.blogspot.com
BB Pin: 2B7697BA
#PurposeCourse
Please Remember to Drop a Comment after reading this Article.

Thank You. 

Comments

Post a Comment

Popular posts from this blog

ONE MAJOR WAY OF BEING RESPONSIVE TO YOUR ABILITY

By PRAISE AKOBO It's possible you may or may not have thought of 'responsibility' as a 'response to ability'. So, let's roll. .. .. .. Have you checked, how that, when you were given a task, be it in school, church, office, firm or even that which you gave yourself? Did you see that, somehow, you felt lackadaisical at first but decided to take the bull by its horn? Now, the ability to do that was resident within, but came alive when you chose to act, this is why you hear words like UNTIL YOU GET STARTED, YOU CAN NOT START. .. .. .. I discovered that I understood something's about myself when I was given a responsibility in an N.G.O and accepted it. Just like you, I hesitated but until today, that has been a major factor in my growth. My NETWORK grew as well my NET WORTH. Lets say for instance, you are asked to be part of an Editorial Committee, you finally accepted, then along the line, you discovered ...
Post a Comment
www.purpose discovery platform.blogspot.com
GCF 2015 @ A GLANCE! This event is worth $500, equivalent to =N=75,000! We’re giving you for FREE! ABOUT GCF: “GLOBAL CHANGERS’ FORUM is a gathering of first-class individuals, intellectuals and professionals who are poised and passionate to live first-class lives through the discovery and delivery of their untapped potential, unstoppable passions and unlimited purposes in their nations and across the world.” GLOBAL CHANGERS’ FORUM 2015 promises to be more INSPIRING and LIFE-CHANGING as we have put in place 6 seasoned speakers and renowned catalysts of change who are experts in their various careers and professions. They are fully prepared to ignite minds of participants and push them to peaks of global relevance through dissemination of timely information for lifetime transformation. This event is geared towards getting participants inspired and positioned to live first-class lives through the discovery and delivery of their untapped potential, unstoppable p...
Post a Comment
www.purpose discovery platform.blogspot.com
FREE MEAL, THE KILLER OF PERSONAL GREATNESS! “As mosquitoes cause malaria so free food leads to walking pneumonia in the operating system of our inner confidence. To get the lift, pay the bill. No free meal.” -Iziaq Olawale- As a bachelor who speaks across the country and beyond in his verge to add value through his business of MINDgineering and encouragement, my experience in some restaurants from highly rated ones in Victoria island to the so – called mama put on the mainland even in some bukas/local restaurants at Shibiri, Ojo Lagos has taught me some indispensable lessons which I’ll like to share with you today. As I visit some local restaurants in the city, I observed that some of them usually ask for money before service while others do allow you to pay your bill after service. The yorubas would say; ejo, esan owo yin o boda/uncle/aunty/daddy or mummy. Depends on your age and appearance while the non – Yorubas would say; oga, abeg, your money. As I g...
Post a Comment
www.purpose discovery platform.blogspot.com